Maximizing Your Project Portfolio ROI: Tips for Effective Management

A portfolio is a collection of projects, programs, and procedures managed together and optimized for an organization’s financial and strategic objectives. The functional or organizational levels are appropriate for managing a portfolio. A project portfolio may also be called a project backlog or project backlog. Unlike a project with a clearly defined conclusion or deliverable, … Read more

How Does a Loyalty Program Encourage Sales and Customer Loyalty?

Every company aims to place its product or service on the market and make a profit by selling to as many customers as possible. Customer relationship management (CRM) is a strategy focused on customers and building a long-term relationship with them by providing them with added value. The benefits that implementing CRM brings are numerous: … Read more